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Wednesday, 6 January 2010

What's your thoughts now that you've read this advertisement? I was offended since I am and have been a career women and mother for the pass 32 years. I take pride in my role as a mother, and I also take pride in my career. I've worked hard being the best that I can be at both. It's pretty sad that in 2010 women have to endure this.


A company called Outdoor Advertising Association (OAA) used this slogan in England as a part of their campaign to promote outdoor advertising. I'm baffled as to how this slogan received approval and thousands of dollars were set aside to plaster it on the side of buses, buildings and billboards. How could you not think that it would be offensive to working women. Well, it looks like OAA just sent thousands of dollars and their bullshit slogan down the toilet. They are being forced to pull the advertisement, and in my opinion rightfully so. The intent was to spark a debate, and encourage people to voice their opinion on a website. Instead they entered into a war with working mothers.


Not all women have a choice in being a Stay At Home Mom. Our economy has forced many women into the work force. They feel bad enough, they don't need to see buses and billboards that make them feel worst. On the other hand, many women have made a conscious decision to enter the work force. They enjoy having their own pay checks and contributing to the household. Does this make them a bad mother? I don't think so. I choose to have a career. I have a beautiful daughter who grew up understanding that women have choices today. I taught her to always stay true to who she is and to do what is best for her. Many women have made the mistake of losing themselves in their relationships or putting everything and everybody before them and in the end they don't know who they are.

My daughter watched me progress in my career. I traveled, continued my education and still managed to keep my house in check. I also checked her homework, transported her back and forth to ballet lessons, and any other school activity she was involved in. She received 3 meals a day and quality time with me. As a matter of fact, we still have mother/daughter day. She choose to end her career and stay at home with her son. Did you notice the word "choose". He turned 2 recently, so she is now working outside the home part time and working on her Masters Degree.

I resent anyone calling me a bad mother because I choose to have a career. Do you see my middle finger OAA? Yep, it's for you. If that's not enough, I have a big ass that you can kiss. How do you like me now. My career afforded my daughter many opportunities that she would not have had otherwise. My career put her through an out of state college. It also provided trips to Italy, Germany, Austria and Switzerland. She still talks about these trips to this day. She made life time friends as a result of these experiences. My career contributed to a better life for her as a whole.

Are you a working mother? If you are or aren't, we would love to hear your opinion on this advertisment. Thank you for the opportunity to vent.


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